I’ve spent over 20 years in music as an artist, producer, songwriter, and multi instrumentalist. Along the way, I’ve been blessed to win 2 Grammys, receive 16 Grammy nominations, release music with Fania Records, and work across salsa, Latin jazz, pop, rock, and everything in between. I joined Amplify because I know how much the right support can change an artist’s path. After everything I’ve experienced in this industry, I want to help the next generation move with more confidence, protect their creativity, and build something that actually lasts.

I started Amplify because I wanted to help artists see what they are really capable of and give them the support to grow the right way. So many artists have the music, the vision, and the mission, but they do not always have the team, structure, or resources around them to take that next step. Early in my own journey, I had experiences with people who were supposed to help artists but ended up creating more confusion than clarity. That pushed me to build something different. Amplify is here to help artists reach bigger stages, connect with more people, and impact more lives through their music.

I’ve been in the EDM scene for over 20 years, and I’ve lived through just about every part of it. The grind, the burnout, the breakthroughs, the late nights, and the moments that remind you why you fell in love with this in the first place. I’ve built my career in heavy bass music through releases, touring, collaborations, running a label, and growing within the dubstep, trap, riddim, and bass music world. I joined Amplify to give back, help artists avoid the mistakes I’ve seen, and support the next wave as they build something real.

For me, Amplify is about helping artists feel seen. Every artist has a story, a vision, and a world they are trying to build, and I love helping turn that into something people can actually feel when they see it. A lot of what I do lives in the creative details, from visuals and branding to the overall feeling behind an artist’s presence. I joined Amplify because I want artists to feel more confident in how they show up, and to help them bring their vision to life in a way that feels true to who they are.

I’ve spent the last several years working in music from a lot of different angles, including artist management, talent buying, booking, festivals, and live events. Most of my world has been in electronic and bass music, where relationships and follow through matter just as much as the actual booking. Over the past 4+ years, I’ve managed artists and supported acts connected to festivals like Lost Lands, Forbidden Kingdom, Bass Canyon, Rampage, and more. I joined Amplify to bring real experience from inside the industry and help artists move with the right people, the right structure, and the right support around them.